OUR PROGRAMME

Bachelor of New Media Communication (Honors) is meticulously designed to produce graduates equipped with comprehensive knowledge and advanced skills in communication, new media, information technology, management, and entrepreneurship. It aims to cultivate competitive, innovative, and creative professionals aligned with the dynamic demands of the industry.

The curriculum were designed specifically for:

1. To develop a workforce that are competent in communication so they are effective in performing their tasks and responsibilities in any organization that they are assigned to.
2. To train a workforce that are able to utilize new media to enhance the efficiency of an information and communication delivery system.
3. To transfer management and entrepreneurship knowledge and skills to the workforce to establish a more effective and competitive organization in the process of offering products and services.

The combinations of various skills that we equipped our graduates with will result in a hybrid graduate that have a high level of competitiveness to compete in the era of globalization while at the same time having self quality that further increases the value of our graduates.

Furthermore, this program will develop a workforce that can support the demand from the creative industry that is rapidly growing especially the creative multimedia industry that prioritize the development of creative products. This at the same time can enhance the creative industry to be more dynamic that can increase its contributions towards the nation's GDP that will then contribute to the high income economy.