STAFF PROFILE

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Dr. Fatin Syazwani Binti Safiyuddin

syazwanisafiyuddin@unimap.edu.my



Area of Expertise

Islamic Finance
Finance
FinTech


Teaching Experience

  • SMP10803 : Prinsip-prinsip Pemasaran [Principles of Marketing]
  • SMP21503 : Kewangan Keusahawanan [Entrepreneurial Finance]
  • SMP22403 : Komunikasi Perniagaan [Business Communication]
  • SMP32103 : Pemasaran Perkhidmatan [Service Marketing]

Education

Bachelor of Islamic Finance and Banking (Hons), Universiti Utara Malaysia
Master in Islamic Finance and Banking (MIFB), Universiti Utara Malaysia
PhD (Islamic Finance and Banking), Universiti Utara Malaysia

List of Publication

  1. Makmor, N., Mohd, Z., Safiyuddin, F. S., Bakar, M. A., & Alam, S. S. (2024). The Power of Live-Streaming Commerce Purchase Intention among Millennials Generations: The Mediating Role of Trust. Pakistan Journal of Life and Social Sciences (PJLSS), 22(2). https://doi.org/10.57239/pjlss-2024-22.2.00219
  2. Lim, S. T., Haque, R., Safiyuddin, F. S., Hakimi, N. B., Noordin, N. B. M., & Manickam, L. (2024). Innovative marketing strategies in the competitive economic environment in Sustainable Development Goals (SDGs): A case study of top glove manufacturers in Malaysia. Journal of Lifestyle and SDGs Review, 4(4), e02491. https://doi.org/10.47172/2965-730x.sdgsreview.v4.n04.pe02491
  3. Tzer, L. S., Safiyuddin, F. S., Haque, R., Noordin, N. B. M., Manickam, L., & Hakimi, N. B. (2024). Exploring the Impact of Marketing Mix Products Transformation Strategies in Glove Manufacturing Industries: A Case Study. Pakistan Journal of Life and Social Sciences (PJLSS), 22(2). https://doi.org/10.57239/pjlss-2024-22.2.00104
  4. Nurul Labanihuda Abdull Rahman, Fatin Syazwani Safiyuddin, Raudzatul Jannah Ezahar, Nur Farrah Ain Zainuddin, and Nadiah Nabilah Baharum (2024). An Application Model of Financial Technology Cash Waqf in Malaysia. Journal of Islamic, Social, Economics and Development, Volume 9, Issue 61 (March 2024), page 521-533.
  5. Natalia Hakimi, Fatin Syazwani Safiyuddin, Fa’izah Ghazi (2024). Rise of Financial Crime in Malaysia’s Banking Sector: Crash of Pandemic Covid-19. International Journal of Accounting, Finance and Business, Volume 9, Issue 53 (March 2024), page 139-155.
  6. Fatin Syazwani Safiyuddin, Nurul Labanihuda Abdull Rahman, Farha Zafira Agos Lokman & Muhammad Hamidi Kamarudin (2023). A Pilot Study on FinTech Services for the Cooperatives Industry. International Journal of Accounting, Finance, and Business. Volume 8, Issue 46 (March 2023), page 334-348.
  7. Fatin Syazwani Safiyuddin, Norazlina Abd Wahab, and Selamah Maamor (2022). Financial Performance and Efficiency of Selected Cooperatives in Malaysia: Ratio and Data Envelopment Analysis Approach. International Journal of Accounting, Finance, and Business. Volume 7, Issue 44, Special Issue (October 2022), page 65 – 76.
  8. Hakimi, N., Safiyuddin, F. S., Kaap, E. S., Rosni, I. H. N., & Kamal, L. N. (2024). Enhancing Accounting Information Systems: The Role Of Cloud Accounting And Technology In Hospitality. Journal of Information System and Technology Management, 9 (37), 44-64.
  9. Shah Headan Ayoob Hussain Shah, Noor Raihan Ab Hamid, Fatin Syazwani Safiyuddin, and Raudzatul Jannah Ezahar (2024). Enhancing Product Performance: Consumer Perceived Value of Palm Oil and Red Palm Oil Products.
  10. Fatin Syazwani Safiyuddin, Nurul Labanihuda Abdull Rahman, Farha Zafira Agos Lokman & Muhammad Hamidi Kamarudin (2023). A Pilot Study on FinTech Services for the Cooperatives Industry. International Journal of Accounting, Finance, and Business. Volume 8, Issue 46 (March 2023), page 334-348.
  11. Fatin Syazwani Safiyuddin (2023). A Preliminary Analysis of Cash Waqf Contributions Among Private Employees Towards Alleviating Poverty
  12. Fatin Syazwani Safiyuddin, Norazlina Abd Wahab, and Selamah Maamor (2022). Financial Performance and Efficiency of Selected Cooperatives in Malaysia: Ratio and Data Envelopment Analysis Approach. International Journal of Accounting, Finance, and Business. Volume 7, Issue 44, Special Issue (October 2022), page 65 – 76.
  13. Fatin Syazwani Safiyuddin, Norazlina Abd Wahab, Selamah Maamor (2020). An Analysis of the Financial Performance of Credit Cooperatives in Malaysia. Journal of Accounting Research, Organization, and Economics. Vol. 4 (2), 2021: 199-215
  14. Fatin Syazwani Safiyuddin, Norazlina Abd Wahab, and Selamah Maamor (2019). Examining the Efficiency of Cooperatives in Malaysia: An Application of DEA. Test Engineering and Management. Volume 81, Issue November-December (2019).
  15. Fatin Syazwani Safiyuddin & Norazlina Abd Wahab (2014). Efficiency of Islamic and Conventional Banks during Financial Crisis: Empirical Evidence in Malaysia.