STAFF PROFILE

Staff Image

Mohd Juraij Bin Abd Rani

juraijrani@unimap.edu.my



Area of Expertise

Strategic marketing management
Consumer behavior
Entrepreneurial marketing


Teaching Experience

  • SMP10803 : Prinsip-prinsip Pemasaran [Principles of Marketing]
  • SMP11603 : Pengurusan Sistem Maklumat [Management Information System]
  • SMP21303 : Pengurusan Usaha Niaga [Business Venture Management]
  • SMP22003 : Keusahawanan Teknologi [Technology Entrepreneurship]
  • SMP22503 : Perniagaan Digital [Digital Business]
  • SMP25503 : Pemasaran Digital [Digital Marketing]
  • SMP29104 : Program Inkubator [Incubator Programme]
  • SMP32103 : Pemasaran Perkhidmatan [Service Marketing]
  • SMP33703 : Pemasaran Antarabangsa [International Marketing]

Education

Bachelor of Business Administration (Hons) (Marketing)

Master of Business Administration (Marketing)

List of Publication

  1. Mohd Shahidan Shaari, Noorazeela Zainol Abidin, Majekodunmi, T. B., Abd Rani, M. J., Abdul Rahim Ridzuan, & Bestari Dwi Handayani. (2024). Female empowerment and crime patterns in Malaysia: A non-linear analysis. Social Sciences & Humanities Open, 9, 100798–100798. https://doi.org/10.1016/j.ssaho.2023.100798

  2. Shaari, M. S., Abidin, N. Z., Esquivias, M. A., Rani, M. J. A., Majekodunmi, T. B., & Sulong, A. (2024). Analyzing the Environmental Impact of Fuel Switching: Evidence from ARDL Analysis for Policy Considerations. Sustainable Futures, 100317. https://doi.org/10.1016/j.sftr.2024.100317

  3. Zaharah Zainal Abidin, Othman, N., Mohd Shahidan Shaari, & Mohd. (2024). GOVERNMENT INVESTMENT FOR ADDRESSING THE INTERSECTION OF EDUCATION, LABOR MARKET MISMATCH, AND CRIMINAL BEHAVIOR: ANTICIPATED OUTCOMES AND IMPLICATIONS. Advanced International Journal of Business, Entrepreneurship and SMEs, 6(19), 239–248. https://doi.org/10.35631/aijbes.619017

  4. Abd Rani, M. J. (2024e, September 8). LGBTQIA+ Pelangi Si Kapitalis. AKALWAHYU, Edisi Kemerdekaan, 54 -. https://bit.ly/akalwahyumerdeka

  5. Abd Rani, M. J. (2024e, May 27). Examining the Ethics of Influencer Marketing in Malaysia. Marketing in Asia. https://www.marketinginasia.com/examining-the-ethics-of-influencer-marketing-in-malaysia/

  6. Abd Rani, M. J. (2024c, May 20). Employers’ mindset a turn-off for young job seekers. The Edge Malaysia, 49.

  7. Abd Rani, M. J. (2024, April 24). Billboards Reborn: A Modern Marketing Powerhouse in Malaysia. Marketing in Asia. https://www.marketinginasia.com/billboards-reborn-a-modern-marketing-powerhouse-in-malaysia/

  8. Abd Rani, M. J. (2024b, February 9). Jelajah Pesta Makanan Ketepikan Kulinari Tempatan. Berita Harian.

  9. Abd Rani, M. J. (2024b, January 23). Fikir-fikirkan - Adakah boikot memberi impak positif atau sebaliknya? (Pertiwi Podcast, Ed.; No. 6) [Podcast]. ISMA Nilai. https://www.youtube.com/watch?v=pHOnDvYe3Xk

  10. Abd Rani, M. J. (2024a, January 5). Nak Boikot F&B Atau Teknologi?? (Pertiwi Podcast, Ed.; No. 66) [Podcast]. TV Pertiwi. Nak B0ik0t F&B Atau Teknologi??

  11. Mohd Shahidan Shaari, Nor Hidayah Harun, Miguel Angel Esquivias, Mohd, & Zaharah Zainal Abidin. (2023). Debunking conventional wisdom: Higher tertiary education levels could lead to more property crimes in Malaysia. Cogent Social Sciences, 9(2). https://doi.org/10.1080/23311886.2023.2245638

  12. Shaari, M. S., Masnan, F., Abd Rani, M. J., Zainal Abidin, Z., Ridzuan, A. R., & Othman, N. (2023). The Grim Cost of Economic Growth and Environmental Degradation: A Comprehensive Panel ARDL Study of Public Debt in the ASEAN-5 Countries. Sustainability, 15(14), 10756. MDPI AG. Retrieved from https://dx.doi.org/10.3390/su151410756

  13. Abd Rani, M. J. (2023f, December 27). Tingkat pengetahuan pengguna elak terpedaya permainan kartel. Berita Harian, 11.

  14. Abd Rani, M. J. (2023e, December 22). LETTER | Boycott is a potent emotional decision. Malaysiakini. https://www.malaysiakini.com/letters/690930

  15. Abd Rani, M. J. (2023d, December 15). Manfaatkan kempen boikot: Pendekatan strategik para usahawan. Ismaweb. https://ismaweb.net/2023/12/15/manfaatkan-kempen-boikot-pendekatan-strategik-para-usahawan/?fbclid=IwAR1kxOC93ZamjlCnbP9ssc6rl8S6VMK2KxJT59DWLDRXQDvmQwe4eunkD4c

  16. Abd Rani, M. J. (2023c, November 13). BOIKOT Adalah Protes Aman, Mampu Tundukkan Kapitalis. Gelombang Berjasa. https://gelombangberjasa.com/boikot-adalah-protes-aman-mampu-tundukkan-kapitalis/

  17. Abd Rani, M. J. (2023b, November 12). Tentera pengguna dalam pembebasan Palestin. Retrieved December 4, 2023, from ismaweb website: https://ismaweb.net/2023/11/12/tentera-pengguna-dalam-pembebasan-palestin/?fbclid=IwAR2zzZt1xaAOR8UfM6KNRlGhr0GplTXp4joyfwr8eNT5SxkZOSn9THAdYAo

  18. Abd Rani, M. J. (2023a, April 14). Find ways to reduce packaging waste. New Straits Times. Retrieved from https://www.nst.com.my/opinion/letters/2023/04/899482/find-ways-reduce-packaging-waste

  19. Abd Rani, M. J. (2022, December 16). Deglobalisation has multiple impacts on Malaysia. Retrieved July 29, 2023, from The Edge Malaysia website: https://theedgemalaysia.com/article/deglobalisation-has-multiple-impacts-malaysia

  20. Abd Rani, M. J. (2021, October 24). Varsities not “factories.” Retrieved July 29, 2023, from The Star website: https://www.thestar.com.my/news/education/2021/10/24/varsities-not-factories

  21. Shaari, M. S., & Abd Rani, M. J. (2021, October 17). How to avoid getting scammed. NewStraitsTimes. Retrieved from https://www.nst.com.my/opinion/letters/2021/11/746014/how-avoid-getting-scammed

  22. Rani, J. (2021, October 6). Penyelidikan: Pembangunan Ilmu vs Aplikasi Industri? Retrieved July 29, 2023, from FOKUS website: https://fokus.my/penyelidikan-pembangunan-ilmu-vs-aplikasi-industri/

  23. Razleena Razali, Ummi Naiemah Saraih, Mohd Shahidan Shaari, Mohd Juraij Abd Rani, Aidanazima Abashah (2017), The Influences of Effectiveness, Competitive Advantages and Market Accessibility on SME\'s Performance in Malaysia. Malaysian Technical Universities Conference on Engineering and Technology 2017.

  24. Irza Hanie Abu Samah, Intan Maizura Abd Rashid, Mohd Juraij Abd Rani, Nor Irwani Abdul, Muhammad Ahmar Ali Rahman, Muhammad Fazlee Sham Abdullah (2015), The Roles of Price Perception and Physical Environment In Determining Customer Loyalty: Evidence From Fast Food Restaurant Of Malaysia. International Journal of Development Research, Volume 5, Issue 5, Pages 4366-4370.

  25. Intan Maizura Abd Rashid, Mohd Juraij Abd Rani, Bibi Noraini Mohd Yusuf, Mohd Shahidan Shaari (2015), The Impact of Service Quality and Customer Satisfaction On Customer’s Loyalty: Evidence From Fast Food Restaurant Of Malaysia. International Journal of Information, Business and Management, Vol 7, No.4, 2015.

  26. Mohd Shahidan Shaari, Mohd Juraij Bin Abd Rani, Mohammad Shariff Ismail, Nor Ermawati Hussain (2012), Inflation and unemployment in Malaysia. Malaysian Technical Universities 3 Conference on Engineering and Technology (MUCET) 2012, 20 – 21.